Privacy Policy

Effective Date: 01.11.2024

Introduction

Welcome to Asset Insider, a platform provided by Sappience. Our website (https://assetinsider.ai/) offers services related to Asset Lifecycle Management, and we value your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal information when you interact with our website, products, and services. Please read this policy carefully to understand how we manage your data.

If you do not agree with the terms of this policy, please discontinue using our website and services.

Data Collection

We collect different types of information when you visit our website, interact with our services, or sign up for various features. Here’s what we collect:

This refers to information that can identify you as an individual, such as:

• Name
• Email Address
• Phone Number
• Company Name
• Job Title
• Any other information you provide when signing up for newsletters, requesting demos, trials, or accessing gated content like case studies or whitepapers.

You provide this information voluntarily when you:

• Sign up for a newsletter
• Request a demo or free trial
• Submit a pricing inquiry
• Sign up for gated content (e.g., whitepapers, webinars)
• Book a meeting with a sales representative

We collect certain data automatically when you visit our website. This includes:

• IP address
• Browser type and version
• Device information (e.g., operating system, screen resolution)
• Date and time of your visit
• Referral source (how you found our website)
• Browsing activities (e.g., pages viewed, time spent on each page)

We use tools like Google Analytics (GA4), Microsoft Clarity, Google Site Kit, LinkedIn Insight Tag, HubSpot Analytics, Google Ads Conversion Tracking, and Facebook Pixel to gather this non-personal information.

Use of Data

We use the information we collect to enhance your experience on our platform and to improve our products and services. Here’s how:

We use your personal data to:

• Respond to your inquiries or demo requests
• Set up free trials or provide access to gated content
• Offer customization, training, and integration services for Asset Insider

• To analyze user behavior and improve website functionality
• To tailor product recommendations based on your interests
• To enhance user experience based on browsing data

• If you opt-in, we use your contact information to send newsletters, product updates, and promotional content.
• You can unsubscribe at any time by clicking the unsubscribe link in our emails.

We analyze website traffic and usage patterns to measure performance and run targeted ads through platforms like Google Ads and Facebook.

We may use your data to comply with legal obligations or to protect our rights, users, or third parties.

Protection Measures

We take your privacy seriously and employ several measures to safeguard your data:

• Encryption : Data transmitted between your browser and our servers is encrypted using Secure Socket Layer (SSL) technology.
• Access Control : Only authorized personnel have access to your personal data.
• Data Minimization : We only collect the necessary information to fulfill the stated purposes.
• Retention Policy : We keep your data only as long as necessary for the purposes outlined in this policy or as required by law.

Your Rights

You have certain rights concerning the personal information we collect about you:

You have the right to request a copy of the personal data we hold about you.

You may ask us to correct any inaccuracies or incomplete information in your data.

You have the right to request the deletion of your personal data, subject to any legal obligations to retain certain data.

You may request that we restrict the processing of your personal data in certain circumstances.

You may ask us to provide your personal data in a structured, machine-readable format, or transfer it directly to another service provider.

You can opt-out of receiving marketing communications by following the unsubscribe instructions in any email we send you.

To exercise any of these rights, please contact us at privacy@assetinsider.ai.

Third-party affiliation

We work with several third-party services to enhance our website and marketing efforts. These third parties may have access to your data, but they only use it to perform tasks on our behalf and are bound by confidentiality agreements. Our third-party affiliations include:

• Analytics Providers : Google Analytics, Microsoft Clarity, Google Site Kit, HubSpot, LinkedIn, Facebook
• Advertising Platforms : Google Ads, Facebook, LinkedIn

We do not sell your personal data to third parties.

Cookies policy

We use cookies and similar tracking technologies to improve your experience on our site. Cookies are small text files that are stored on your device when you visit our website. We use cookies to:

• Remember your preferences
• Analyze website traffic
• Show personalized ads through platforms like Google Ads and Facebook

You can control or delete cookies through your browser settings. However, if you disable cookies, certain features of the website may not function properly.

Age Restrictions

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal data from minors. If you are a parent or guardian and discover that your child has provided us with personal information, please contact us immediately at privacy@assetinsider.ai. We will promptly delete the data upon verification.

Changes to this policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any significant changes by posting the updated policy on our website and updating the “Effective Date” at the top.

Please review this policy periodically to stay informed about how we protect your privacy.

If you have any questions, concerns, or requests regarding your personal data or this Privacy Policy, please reach out to us:

• Email: privacy@assetinsider.aiMailing Address: Sappience, 58 Strandzha Str., PC 1303, Sofia, Bulgaria

Cookies policy

You can read our cookies policy here.